AD Kickin SOLUTIONS, Appleton, Wisconsin, cable, advertising, marketing, printing, creative, newspapers, media

> Types of campaigns

°	Lowers the cost of acquisition from media dollars spent
°	Delivered anywhere any day of the week
°	Very low cost per impression
°	The national average is 2.3 readers per copy
°	ADvertorials package your story, products and services in one powerful easy to use medium
°	The printed word is more reliable than the spoken word because it can be used as proof or comparison
°	Newspaper advertising reaches more people than any other medium and the newspaper is always selling
°	Print advertising provides a tangible and convenient format that customers welcome and trust
°	ADvertorials can be saved, filed, carried, passed-along and viewed at a person’s leisure
°	Print has the ability to reach target audiences in a non-intrusive way

Sources: The FSI Council-1995-2005; Newspaper Association of America, Facts About Newspaper, 2003; “Conquering Preprints Peaks” Presstime Magazine, 2004, Newspaper Association of America

	All inclusive pricing = all services included for one low cost per unit
	Value-based pricing model
	No middleman – No Runaround!
	Added discount incentives on pricing of additional campaigns and year-round programs
	Early commitments to newspapers for future campaigns can earn lower insertion rates

National average newspaper
insertion rates are between
5.5¢ – 6.5¢ per unit
Plus, we negotiate the best rates for you!

ADvertorials are similar to a traditional Free Standing Insert (FSI), but wefve made them better. By providing an All-inclusive Service Model, an AD Kickin SOLUTIONS ADvertorial gives you a single source of contact and reliability.

A zoned ADvertorial delivered via the newspaper and/or direct mail is a proven business builder. Large retailers have trained their customers to look in daily and weekly newspapers to find out what is new and on sale. We take advantage of this conditioning, but open it up so that casinos, along with their many other amenities, can implement that same process and deliver their comprehensive message through a welcomed and trusted communication vehicle. There are many logistical steps to get your message from point A (conception) to point B (distribution). Coordinating all of these variables and keeping them on deadline can be stressful. With AD KICKIN SOLUTIONS we make it easy because we do it all for you!

BUT WE DON’T STOP THERE!

ADvertorials are our core products; however, we have a vast array of additional strategic print solutions to offer. If you have an idea for something out of the ordinary, we will brainstorm every avenue to bring your idea to fruition.

corporate officeN4361 Murphy Rd. Freedom, WI 54130 phone920.687.9202 fax920.687.9203